Потерянная выручка · 29.05 — 04.06
−113 077 ₽≈ 70% от выручки · можно вернуть
Out of stock
−0 ₽
Низкий CTR
−51 353 ₽
Низкий CR
−26 827 ₽
Отмены
−28 267 ₽
Возвраты
−6 630 ₽
Выручка
160 870 ₽-9.6%
vs. 22.05 — 28.05.2026
Заказы
96 шт-11%
vs. 22.05 — 28.05.2026
CR показ→заказ
0.12%-2.3%
vs. 22.05 — 28.05.2026
Выкуп
82%+1.1%
vs. 22.05 — 28.05.2026
План vs Факт · июнь 2026
План на месяц
₽
Факт · 19 дн.
2 784 000 ₽
92% от плана к дате
Прогноз на конец
4 395 789 ₽
−8% к плану
Чтобы догнать план — нужно ≈ 183 273 ₽/день (сейчас 146 526 ₽).
факт прогноз план сегодня
График показателей · 3 метрик
за 7 днейСклейки · 4
кэш · 2 мин назадheatmap CTR / CRбэйдж «узкое горло» Лидер склейки Узкое горло Склейка
| Товар / Склейка | ||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Итого по 4 склейкам | 209 | 0.12% | 1.71% | 77 308 | 5 614 | 7.3% | 458 | 8.2% | 96 шт. | 21.0% | 160 870 ₽ | -1 429 ₽ | 79 шт. | 17 шт. | 82% | 132 603 ₽ | 28 267 ₽ | 1676 ₽ | 1550 | 462 | 2012 | 13.7 | 44 | 0.68 |
115+13.5% | 0.08%-26.9% | 1.14%+14.1% | 41 294+13.2% | 3 063-27.7% | 7.4%+0.4% | 206-27.5% | 6.7%+25.5% | 35 шт.-10.7% | 17.0%+13.5% | 56 597 ₽-13.9% | -1 189 ₽-6.7% | 30 шт.+26.2% | 5 шт.+1.0% | 86%-13.0% | 48 830 ₽+26.6% | 7 767 ₽-19.2% | 1617 ₽+0.5% | 372-8.1% | 202+14.6% | 574+11.2% | 5.0-24.7% | 17+9.6% | 0.75 | |
39+3.0% | 0.06%+9.4% | 0.88%-26.9% | 15 222-2.8% | 1 017+1.0% | 6.7%-4.9% | 53-5.8% | 5.2%-3.1% | 9 шт.-16.9% | 17.0%-10.1% | 16 551 ₽-10.4% | -304 ₽+12.5% | 7 шт.+11.7% | 2 шт.-7.4% | 75%-11.5% | 12 873 ₽-28.0% | 3 678 ₽-18.8% | 1839 ₽-0.3% | 138 | 64+6.7% | 202-2.7% | 1.3-24.0% | 5-18.8% | 0.82+0.3% | |
20-10.8% | 0.08%-5.3% | 0.76%-1.5% | 7 480-25.2% | 792+20.9% | 10.6%-0.1% | 37-8.0% | 4.7%+24.5% | 6 шт.-10.9% | 17.3%-23.2% | 5 106 ₽-2.2% | +418 ₽ | 5 шт.-9.7% | 1 шт.-11.2% | 89%-17.6% | 4 255 ₽-27.2% | 851 ₽-18.4% | 851 ₽+13.9% | 108+5.7% | 42-2.1% | 150-26.7% | 0.9+1.0% | 2-19.9% | 0.61-7.4% | |
37-1.3% | 0.04%-8.7% | 0.72%-23.1% | 12 684-0.1% | 698-15.7% | 5.5%-0.2% | 29+9.2% | 4.2%-23.3% | 5 шт.+18.0% | 17.5%+20.6% | 6 815 ₽+9.0% | -804 ₽+8.7% | 4 шт. | 1 шт.-8.2% | 79%-8.0% | 5 452 ₽+1.8% | 1 363 ₽-0.4% | 1363 ₽-24.7% | 78+5.7% | 19+0.5% | 97-26.1% | 0.7-16.0% | 3+3.6% | 0.89-23.6% | |
19+0.1% | 0.25%+4.8% | 2.70%+3.8% | 5 908+6.7% | 556+7.5% | 9.4%-2.0% | 87-8.7% | 15.7%-0.7% | 15 шт.-8.5% | 17.8%+10.8% | 28 125 ₽-10.9% | -499 ₽+7.5% | 14 шт.+24.8% | 1 шт.-1.0% | 93%-0.5% | 26 250 ₽+23.1% | 1 875 ₽-10.5% | 1875 ₽-2.5% | 48-5.4% | 77+25.9% | 125-1.1% | 2.1-0.7% | 7-14.6% | 0.68+24.8% | |
20 | 0.25%+6.5% | 2.95%-19.4% | 7 670+11.1% | 643-1.6% | 8.4%-12.4% | 77+2.0% | 12.0%+6.6% | 19 шт.-9.6% | 24.7%+20.6% | 32 690 ₽-19.1% | -924 ₽-5.6% | 15 шт. | 4 шт. | 79%-7.1% | 25 754 ₽+21.4% | 6 936 ₽-19.3% | 1721 ₽-17.2% | 454+5.2% | 48+21.9% | 502+15.7% | 2.7-22.7% | 8+7.2% | 0.56-21.6% | |
62+25.2% | 0.16%-10.0% | 2.60%-2.0% | 24 515+12.8% | 1 463-2.1% | 6.0%+15.0% | 149-7.7% | 10.2%-19.1% | 38 шт.+15.6% | 25.5%+2.1% | 66 967 ₽-1.6% | +780 ₽+3.8% | 30 шт.-24.4% | 8 шт.-27.2% | 79%-5.2% | 53 403 ₽+2.8% | 13 564 ₽+22.7% | 1762 ₽+21.4% | 502+5.8% | 149+0.1% | 651+0.2% | 5.4+20.2% | 17+2.2% | 0.67+4.5% | |
12-27.9% | 0.10%-7.4% | 0.90%+5.7% | 3 829-12.8% | 445+0.3% | 11.6%+25.1% | 26+10.0% | 5.8%+26.4% | 4 шт.-27.6% | 15.4% | 4 616 ₽-11.4% | -96 ₽+6.3% | 4 шт.+19.7% | 0 шт.+12.2% | 100%-9.8% | 4 616 ₽+2.7% | 0 ₽-14.6% | 1154 ₽+14.7% | 222-13.2% | 63+15.6% | 285+27.5% | 0.6+6.3% | 2-13.5% | 0.75-23.5% |